AN ECOSYSTEM OF VALUE

We resignfy clothing through the study of botany, sustainable production chain, different cultures and through our passion for art. The eco-print is the ritual we use for dyeing and creating a highly durable pattern in a sustainable fashion, using natural elements such as leaves, flowers, seeds and roots at its source of pigmentation and inspiration. Each pattern we develop is organic, authentic and unique like us.

Mission

Noma is committed to ancestry, to the perpetuation of tribes by valuing nature and handicrafts from different people and cultures around the world.

Vision

To educate. Open paths with more sustainable techniques so that other people can develop themselves through handmade fashion. Awake people to a new conscience of consumption that preserves our land and all tribes.

Values

Caring for our planet
Recycling
Co-creating
Sharing
Community
Preserve Ancestry
Authenticity
Feminism

Who we are

'Im Polly, founder of Noma, designer, producer and fashion educator. Noma emerged in 2015 as a project for a fashion production course in Brazil. It consisted of developing a collection, based on the appreciation of ancestral tribes and cultures around the world. The first collection was developed in Guatemala with a community of women artisans from the K ́iche tribe (Quiché), of Mayan ethnicity. The different rites, clothes and customs reflected in the potency of handicraft reinforced the quest to discover and invest in other cultures for the new collections. In 2016 in Morocco, I had my first contact with natural dyeing from the leather tanneries of Fez.

After this first contact, I visited Iran in 2018 to learn more about the extraction of colors using roots, seeds and leaves and ore to dye the wool tapestry. In 2020, my daughter was a few months old and driven by the pandemic and the need to have better energy and stronger immune system, I decided to plant vegetables at home, in Guincho, Portugal. The more I planted, the more connection, strength and knowledge through nature I acquired. I felt a sensation of absolute integration with myself, the earth, the plants and all the elements that in the end had only one meaning: cure. As they say that coincidences do not exist, this period awakened my purpose for uniting my connection with the plants to ancestral pigmentation rites, art through fashion, handicraft and integration through entrepreneurship in female communities.